Episode 52

Published on:

25th Dec 2023

Choosing Happy: Finding Authenticity and Success in Therapy, interview with Samantha Dawkins

Merry Christmas!

Wishing the best of everything for the holidays and have a very blessed day!

Thank you for joining me at this special time.

This weeks Choosing Happy Podcast interview is just as special and I am sure it's one you'll enjoy. I got to chat with Samantha Dawkins - who is a social media manager, coach, mental health advocate as well as being very, very knowledgeable and heart-centered.

I loved talking with her and I hope you will enjoy the conversation as much as I did!  

Choosing Happy: Finding Authenticity and Success in Therapy, interview with Samantha Dawkins

In this episode of the Choosing Happy podcast, host Heather Masters interviews therapist and mental health advocate, Samantha Dawkins, who shares her professional journey from working as an executive assistant in the corporate world to finding happiness in helping therapists succeed through online presence.

Samantha discusses the importance of understanding one's ideal clients, translating business goals into effective social media strategies, and embracing authenticity for more impactful connections. Furthermore, she also provides valuable insights into overcoming mental health challenges, mindset roadblocks, and the fear of online visibility, as well as emphasizes the significance of pricing your services fairly and investing in your business.

About Samantha:

Samantha is a social media manager, coach, support worker and passionate mental health advocate who specialises in helping therapists show up authentically and with confidence online.

Samantha's Links:

Samantha's Facebook group

Samantha's Facebook page

@koala.va on Instagram

Samantha's Website


00:00 Introduction and Christmas Greetings

00:19 Introducing the Guest: Samantha Dawkins

01:36 Samantha's Journey to Finding Happiness

02:00 Transition from Corporate World to Entrepreneurship

03:37 Choosing Mental Health as a Niche

05:01 Overcoming Mental Blocks in Showing Up Online

07:26 Tips for Overcoming Fear of Visibility

11:45 Overcoming Perfectionism and Embracing Mistakes

14:06 Dealing with Negative Internal Chatter

20:04 The Importance of Authenticity in Online Presence

22:30 Growing Visibility on Social Media

30:05 Overcoming Financial Mindset Blocks

31:52 The Importance of Sales and Pricing in Business

33:08 The Importance of Financial Growth in Therapy Business

33:34 The Struggle of Therapists with Pricing

34:21 The Impact of Pricing on Client Commitment

34:51 The Influence of Pricing on Client Type

36:11 Avoiding Price Competition and Valuing Your Services

37:10 The Value of Personal Service in Business

38:01 The Importance of Not Competing on Price

39:57 The Role of Social Media in Business Growth

43:33 The Importance of Building an Email List

47:27 The Risks of Relying Solely on Social Media

49:35 The Importance of Setting Business Goals

51:46 The Role of Content Pillars in Social Media Strategy

55:21 Tips for Starting Out as an Entrepreneur

58:29 Finding Happiness in Your Work

59:25 How to Contact Samantha

01:00:21 Conclusion and Final Remarks

I do hope you find this episode useful. Please share if you think someone you know would benefit from the very powerful message. Please leave a review if you enjoyed it.

Heather Masters

Copyright 2024 Heather Masters

 If you are enjoying the podcast and would like to donate you can do so here: (Thank you in advance)

Support this Podcast







Podchaser: https://www.podchaser.com/podcasts/choosing-happy-1878162/episodes


What you can do now...

Join the new community at www.choosinghappy.co.uk/community

Sign up for my Awakened Entrepreneurs Free Video Series. https://www.takingyourbusinessonline.com/the-awakened-entrepreneur

Drop me a line with any feedback you may have at heather@choosinghappy.co.uk

 Please take a moment to share and subscribe at www.choosinghappypodcast.com

And it would be really great if you could leave a review on Amazon, Google, iTunes or at Podchaser.com


I do hope you find this episode useful. Once again, if you know someone who may benefit from listening, please share it.

Support the Choosing Happy Podcast

The Choosing Happy podcast aims to bring inspiration, interviews and support to those who are drawn to listen.
At present it relies purely on the kindness of donations to cover cost and to keep going.
All donations are hugely appreciated.
I Support the Podcast
We haven’t had any Tips yet :( Maybe you could be the first!

Listen for free

Show artwork for Choosing Happy

About the Podcast

Choosing Happy
Helping Online Entrepreneurs navigate the chaos and trauma of current times, while exploring what it takes to thrive and be truly happy, no matter what life throws at you.
Today chaos is now the norm. Entrepreneurs are constantly confronted with shattering and accelerating change. This podcast explores the power behind Choosing Happiness irrespective of outside circumstances. Recognising that we are living in the 'unknown', Heather facilitates a search for what truly fulfils us from deep within ourselves, in order that we can handle anything that life throws at us.
Join her in her exploration of getting the best out of life and business.

Take a dive deep into diverse topics such as loving the work that we do, energy and state management, digital entrepreneurship, spirituality, money and so much more.

This podcast releases every Monday.
Once per month she has friends and guests join her, though primarily you can expect her to be helping you solo.
Each episode has actionable takeaways that you can implement in your life or business.

You can find this podcast in any podcast app on the planet including Apple Podcast, Spotify, Google Podcast and amazon.

And if you would like to subscribe you can do so on this page.

So if you are an entrepreneur looking to bring more joy, success, abundance and a sense of aliveness to your life and business, then this is for you.

This is the Choosing Happy Podcast
Support This Show

About your host

Profile picture for Heather Bond

Heather Bond